I never thought I'd have to buy this figure twice, but the bright colors drew me in.Besides, now that I place it next to the first release of the Extremis armor, I'm beginning to like the new release even more. It just needed some minor fixing to really work (remove the gold on the chin, add more white to the triangular unibeam and palm repulsors).
It also came with this nice unmasked head. Unfortunately the stock color was gray and not gold like the undersheath appeared in the comics. 5 minutes under the airbrush fixed that little nitpick.
Although really, I think I'm just about the only one who even cares for that sort of minor detail.